Jakarta (ANTARA) – Ecommerce Local Blibli is encouraging the era of digital transformation by supporting the Gadget Champions 2020 event which presents a choice of products and brands that suit people’s lifestyles in the new normal era.
At Gadget Champions 2020, Blibli presents microsite contains a curation of digital products, starting from the categories of cellphones – tablets, computers – laptops and cameras. Presence microsite It is hoped that this will help customers determine which device is suitable to support Work From Home (WFH), Work From Office (WFO), distance learning (PJJ), and online entertainment. streaming or gaming.
“Blibli sees Gadget Champions 2020 as a barometer for customers in choosing products according to digital needs lifestyle. Presence gadgets “The right one is very important in the midst of increasing digital adoption, where customers are increasingly dependent on technology to connect, create and maintain productivity,” said Amelia Iman, Vice President Computer, Laptop & Camera Category, Blibli in a press release, Thursday.
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Increased use gadgets in everyday life, customers increase sales gadgets at Blibli, reflected in the Blibli Hysteria 11.11 Online Shopping Day (Harbolnas) festival, where the volume of orders for the computer & laptop category jumped sixfold and cameras increased eightfold compared to average daily sales.
“In terms of price, laptops priced at Rp. 4.5 million and Rp. 6.5 million are targeted because they balance affordable prices with sufficient specifications. However, Blibli also recorded strong demand for gaming laptops in the range of Rp. 12 million – Rp. 20 million, because there are more and more gamers “They can pursue their hobbies while at home,” continued Amelia.
“Camera mirrorless with a price range of IDR 7.5 million to IDR 12.5 million, it is the right choice for vloggers because of its size compact “and the image resolution is high so it can produce aesthetic videos and photos,” he added.
Christian Ng, VP Mobile Category Blibli continued that the smartphone trend is soaring because customers are looking for smartphones that can support productivity in their daily activities.
“Android smartphone products with a price range of IDR 1 million to IDR 2 million are increasingly sought after this year because they are affordable in terms of price. “For specifications, there is also high interest in smartphones with a memory capacity of 64GB, seeing that smartphones with these specifications are quite capable of helping users run applications for various work, study and entertainment needs,” he said.
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Blibli is providing special promotions during Harbolnas Blibli Hysteria 12.12, including vouchers worth a total of billions of rupiah, Brand Deals in the form of discounts of up to 80 percent, Flash Sale starting from IDR 12,000, cashback up to IDR 1.2 million, and Blibli Auctions starting from IDR 1,000.
The Mobile & Tablet, Computer & Laptop, and Camera categories will present special offers on 14 – 20 December 2020 in line with Gadget Champions 2020, including additional discount vouchers of a maximum of IDR 120,000, Flash Sale up to 90 percent, and All-inclusive Promos from IDR 12,000 – IDR 1.2 million.
Blibli is also holding a Gadget Fair on 21 – 31 December 2020 where the Mobile & Tablet category will have an extra discount of up to IDR 200,000. The Computer & Laptop category is separately holding a discount promo of up to IDR 500,000, and the camera category will provide a promo of up to IDR 4.5 million for brands which is a customer favorite.
In the Gadget Champions 2020 event, Blibli invites customers to participate by voting brands his favorite through www.yangcanggih.com/vote.
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Reporter: Alviansyah Pasaribu
Editor: Ida Nurcahyani
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